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BBC’s Digital Olympics: Four Screens, 28 Streams, 2,500 Hours

Oct 14, 2011 5:54 AM

“Every sport, from every location.” That is BBC Sport’s mantra for delivering next year’s London 2012 Olympic Games digitally.

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Posted In: Entertainment, Sports, Digital Olympics, Companies, BBC

UK Gov. Taps Galaxy Tab With Pre-Olympics Widget

Nov 4, 2010 8:17 AM

Samsung and VisitBritain expect 2012 Olympics tourists will be walking around London toting Galaxy Tabs. They have partnered to ship a VisitBritain widget with the devices in what the London 2012 Organising Committee of the Olympic Games and Paralympic Games says is a marketing exercise.

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Posted In: Entertainment, Sports, Digital Olympics, Companies, Samsung

Vancouver 2010: NBCOlympics.com By The Numbers

Mar 2, 2010 1:45 AM

The data is starting to roll in for the full Vancouver Olympics. NBC (NYSE: GE) hasn’t been to provide some of the stats we’ve asked for—the number of video streams served the night the first USA-CAN hockey match aired on MSNBC against ice dancing, among them. But the numbers we…

Keep reading for full chart »

Posted In: Entertainment, Sports, Digital Olympics, Media & Publishing, TV, Broadcast, Cable & Telecom, Mobile, Technologies / Formats, Broadband, Companies, NBC Universal, NBC, vancouver

Vancouver 2010: Watching The ‘Everywhere’ Olympics From 30,000 Feet

Feb 15, 2010 5:15 AM

Through some quirks of scheduling, I got my first taste of Olympics action on a laptop through in-flight wireless—not the big screen in our living room—and watched the winning ski jump late at night on demand using the NBC Olympics iPhone app. The 2010 Winter Olympics may not be the…

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Posted In: Entertainment, Sports, Digital Olympics, Media & Publishing, TV, Broadcast, Cable & Telecom, VOD, Mobile, Companies, NBC Universal, authentication, directv

Mobile Content Bits: Gypsii/Telefonica, Red Cross, American Greetings, Handmark’s Olympics App

Feb 12, 2010 3:00 AM

—Telefonica: The mobile operator has signed a deal with Genasys to develop value-added location-based services for its 130 million subscribers in Latin America. As part of this, it will be rolling out the Gypsii location-based social network service to customers. Gypsii, which has been marketing itself primarily in developing countries…

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Posted In: Entertainment, Sports, Digital Olympics, Mobile, Social Media, Technologies / Formats, SMS

Exclusive
NBC Universal’s Winter Olympics Mobile Lineup: Two New Apps; Social Media Features And More

Feb 3, 2010 8:38 PM

After being blown away by the amount of mobile web traffic NBC Universal (NYSE: GE) received during the Beijing Olympics, it is investing even more heavily in mobile for the Vancouver 2010 Olympics. In the summer of 2008, the Olympics were considered one of the largest digital events to date,…

Keep reading for details on NBC's entire mobile line-up... »

Posted In: Advertising, Entertainment, Sports, Digital Olympics, Features, Exclusive, Marketing, Media & Publishing, TV, Broadcast, Mobile, Social Media, News Sharing, Video, Technologies / Formats, Browsers, Companies, Apple, iPhone, AT&T, NBC Universal, RIM, BlackBerry

Brands Bet On Social Media, Not TV, For World Cup Marketing

Dec 17, 2009 11:38 AM

Big league advertisers and agencies are banking on the football World Cup in South Africa next summer—and the Olympics in 2012—to give a welcome boost to revenues. But increasingly brands are using social networking sites and one-to-one fan engagement, instead of big TV and billboard campaigns, to get their message…

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Posted In: Entertainment, Sports, Digital Olympics, Mobile, Companies, Sony, Sony Ericsson, world cup

‘Most Digital Ever’ Olympics Will Go Large On Mobile

Jun 23, 2009 8:56 PM

The London 2012 Olympics is planning a significant mobile infrastructure roll-out for both the public and for bandwidth-hungry visiting media - but will eschew “bleeding-edge” mobile content for mass appeal. Alex Balfour, new media head for the Games’ organising committee told Mobile Entertainment Market ‘09 Vancouver 2010 will trial Samsung’s…

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Posted In: Entertainment, Sports, Digital Olympics, Countries, Europe, UK

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