ComScore-M:Metrics: “We Want To Know Behavior Across The Internet Regardless Of Device.”
May 28, 2008 5:46 PM
Quickly following the announcement that comScore acquired Seattle-based mobile measurement firm M:Metrics for $44.3 million in cash, I talked to Will Hodgman, the co-founder, president and CEO of M:Metrics. He said that the combination of the two companies was essential for serving clients going forward. The difference between a person…
Posted In: Advertising, Entertainment, Media & Publishing, Money, M&A & Venture Capital, Mergers & Acquisitions, Venture Capital, Research & Metrics, comscore, m:metrics, will hodgman
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