Ingrid Lunden
Feb 7, 2011 5:54 AM
With a Super Bowl commercial grafting human “gaming” thumbs onto a now-familiar green Android, *Sony* Ericsson (NSDQ: ERIC) is finally going big with its long-anticipated, and much-leaked, “PlayStation” phone, formally called the Xperia Play. (Full video after the jump.)
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Entertainment, Games, Gadgets, Mobile, Companies, Google, Android, Sony, Sony Ericsson, ngage, ngp, playstation, super bowl, xperia
Ingrid Lunden
Feb 7, 2011 2:02 AM
Both AT&T (NYSE: T) and Verizon Wireless (NYSE: VZ) aired iPhone ads during the Super Bowl, and both made the predictable pot-shots that you would expect. Both ads are embedded below.
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Advertising, Companies, Apple, iPhone, AT&T, Verizon, super bowl
Ingrid Lunden
Feb 7, 2011 1:48 AM
Motorola (NYSE: MOT) touts its new Xoom tablet in a Super Bowl ad—making a double-reference to Apple (NSDQ: AAPL), and unfortunately not really cutting out much of a unique space for itself. (Ad embedded after the jump.)
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Gadgets, Technologies / Formats, Companies, Motorola, super bowl, xoom
Staci D. Kramer
Feb 6, 2011 8:27 PM
With a value of $3 million and a reach that can’t be matched, an ad on the Fox broadcast of Super Bowl XLV is one of the biggest marketing weapons in the News Corp (NSDQ: NWS). arsenal. Getting one of the house spots is a great opportunity for The Daily—and…
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Apps, Entertainment, Sports, Media & Publishing, TV, Broadcast, Companies, Apple, iPad, Disney, Hulu, NBC Universal, NBC, News Corp., Fox, super bowl, the daily
Rafat Ali
Feb 7, 2010 11:53 PM
Courtesy Hulu. Lotsa digital this year, including from Google (NSDQ: GOOG), Motorola (NYSE: MOT), Monster.com, HomeAway, GoDaddy, FloTV (all three), Boost Mobile, Cars.com, MetroPCS, Careerbuilder.com, E*Trade and Vizio Internet Apps.
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Advertising, Entertainment, Sports, super bowl
Staci D. Kramer
Feb 6, 2010 8:16 PM
Google (NSDQ: GOOG) CEO Eric Schmidt tipped Twitter followers to watch the third quarter of the Super Bowl carefully Sunday for a sign that hell’s frozen over. It seems the search company is making a move that Schmidt insisted it didn’t need and wouldn’t do: brand advertising. John Battelle’s source…
Full Google ad embedded below »
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Advertising, Search, Companies, Google, eric schmidt, super bowl
Tricia Duryee
Feb 5, 2010 5:00 AM
FLO TV is willing to spend some serious cash to make sure people are aware of mobile TV. On Sunday, roughly 100 million people will gather in front of TVs to not only watch the Saints vs. the Colts in Super Bowl XLIV, but also the commercials. This year’s line-up…
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Entertainment, Sports, Media & Publishing, TV, Broadcast, Mobile, Social Media, Video, Companies, Qualcomm, super bowl
Tricia Duryee
Jan 30, 2009 5:22 PM
The mobile phone will definitely qualify as a 12th man during this year’s Super Bowl, but don’t think it’s going to get any playing time on the field. Fans will be able to use their phones to interact with advertisers, enter contests and even get news and information on their…
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Entertainment, Sports, Media & Publishing, TV, Social Media, Video, Companies, Sprint, super bowl
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