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Sarah Rotman Epps

@ pC2011: Media Betting Too Much, Too Soon In Tablets’ First Innings?

Mar 3, 2011 8:48 AM

Kicking off our paidContent 2011 conference at the Times Center on a beautiful spring morning, Forrester senior analyst Sarah Rotman Epps threw the tablet opportunity in to sharp relief for media owners…

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Posted In: Events, ContentNext Events, paidContent 2011, Companies, Apple, iPad, forrester, sarah rotman epps

Latest E-Reader Predictions 50 Percent More Optimistic But It’s All Guesswork

Oct 7, 2009 12:45 PM

Just last month, Forrester Research was sticking with its May forecast that sales of e-Readers would hit 2 million this year. Now it’s dramatically revising that estimate to 3 million units in 2009, predicting that 900,000 devices will be sold during the holiday season, that 40 percent of all sales…

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Posted In: Media & Publishing, Books, e-readers, Companies, Amazon, Kindle, forrester, sarah rotman epps

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