This summer’s Olympic Games in China were the perfect opportunity for the mobile industry to showcase mobile content and reach out to a new audience, and it appears companies are not wasting any time for preparing for the 2012 Olympic Games in London. With the China games only a distant…

TV viewership didn’t drop off in Canada during the Olympics despite a jump in mobile and online access, the Canadian Press reports. CBC generated more than 46 million page views during the Olympics – nearly double the 27 million page views it registered during the 2004 games. The CBC website…

More often than not, video on mobile phones is a lackluster experience. MediaFLO has been the most obvious exception to that rule in the United States since its service launched in March 2007. Although its nationwide rollout has been slow and customers aren’t paying $15 a month for the broadcast-like…

When it comes to Olympics coverage on the mobile phone, the best Olympics coverage hands-down was found at mobile.NBCOlympics.com.  That’s likely not surprising given NBC’s exclusive rights to the game, but it’s the kind of experience that may turn first-time visitors into long-term mobile users. Today’s review is part of…

The Olympics are now in full swing. Countless records have been broken and the touchy-feely stories and analysis often hit the point of nausea. Still, there’s plenty more to come – programming choices are being coordinated across multiple screens and continents every day. NBC Universal (NYSE: GE) is already reflecting…

In our second of a series (first is here) of reviews on mobile content from the Olympics, we took a look at the major sports news sites – ESPN (NYSE: DIS), NBC Sports, CBS (NYSE: CBS) Sports and Fox Sports – to see which is providing the best mobile experience…

The 2008 Summer Olympics are destined to go down as one of the biggest digital events the world has yet to see, spanning across the TV, Internet and the mobile phone. With a million moving pieces, it’s not likely that everything will go according to plan, and sure enough mocoNews…

Vodafone’s (NYSE: VOD) BBC Sport news widget may have made headlines yesterday, but one unknown component of the broadcaster’s Olympics coverage is a relationship struck with T-Mobile UK to deliver video highlights of events from China. BBC Sport Interactive head Ben Gallop suggested to me in an interview the service…

The 2008 Summer Olympics in Beijing are supposed to be one of the biggest digital events of all time with tons of content being available for all three screens: TV, Internet and Mobile. So, with the Olympics in full swing and viewers hungry to get the latest results in everything…

NBC Universal (NYSE: GE) execs claimed to have been “stunned” by the level of mobile adoption by users turning to their mobile phones to check out its summer Olympics coverage. Speaking on a conference call from Beijing, Alan Wurtzel, president of Research, NBCU, offered some insights from the first set…

NBC has released details of its digital coverage for the Beijing Olympics, and there’s a fair amount in there. NBCOlympics Mobile will include most things on the mobile web page (accessed via http://mobile.nbcolympics.com in the browser or by texting “OLYMPICS” to 51515), such as live news, highlights, feature video, Team…

AT&T (NYSE: T) has used its clout as an Olympics sponsor and official telecommunications provider to the U.S team to nail an exclusive 24/7 channel on its broadcast mobile TV service run by Qualcomm’s (NSDQ: QCOM) MediaFLO, we have learned. That’s how a Verizon Wireless (NYSE: VZ) spokesman explained it…