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Nielsen

Nielsen: Android And Apple Dominate The App Space But Mobile Browser Rules

Dec 15, 2011 9:00 AM

Apple’s and Android’s stronghold on the U.S. smartphone market has been the case for many quarters already, and figures out today from Nielsen show how that has translated into a domination of the business of mobile content as well: phones based on Google (NSDQ: GOOG) Android and Apple (NSDQ: AAPL)…

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Posted In: Apps, Entertainment, Games, Music, Legal, Privacy, Regulatory, Ofcom, Mobile, Research & Metrics, Research, Search, Companies, Apple, iTunes, Google, Android, Microsoft, Windows Phone, Nokia, RIM, BlackBerry, Spotify, Countries, Europe, UK, Latin America, nielsen

Nielsen: Google’s Own Apps Play Second Fiddle To Facebook In Popularity

Dec 12, 2011 10:24 AM

Nielsen is getting ready later this week to release is quarterly State of the Media report, which this time around will focus on mobile media, but in the meantime, it’s put out one of its regular data sifts, this time looking at app usage on the Android platform across different…

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Posted In: Apps, Mobile, Companies, Facebook, Google, Android, YouTube, nielsen

Nielsen: Android Grew Its Smartphone Marketshare; iPhone Stayed Flat

Nov 3, 2011 12:06 PM

Some stats out today from Nielsen for Q3 show that Android is continuing on its growth trajectory in the U.S. but in the last quarter Apple’s share remained the same as it was in Q2.

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Posted In: Mobile, Research & Metrics, Research, Companies, Apple, Google, Android, HTC, Microsoft, Windows Phone, RIM, nielsen, nielsen mobile

Nielsen: U.S. Smartphone Shoppers Choosing Android As iPhone 5 Looms

Sep 26, 2011 1:29 PM

There were few surprises in the latest report from Nielsen on the mobile device market: Android continues to do well in the U.S. at the expense of Research in Motion (NSDQ: RIMM) while Apple (NSDQ: AAPL) continues to stay strong on the back of a single 18-month-old phone. But despite…

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Posted In: Apps, Gadgets, Mobile, Companies, Apple, iPhone, Google, Android, nielsen

@ pcAds: Social Media Is Growing, Becoming More Helpful

Sep 15, 2011 1:36 PM

People are getting more social and more altruistic. That’s the simple part of the takeaway from Nielsen SVP of consumer insights and analytics Radha Subramanyam‘s presentation at paidContent Advertising. Here are some of the highlights on the ever-growing, ever-changing social landscape:

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Posted In: Advertising, Research & Metrics, Research, Social Media, Events, ContentNext Events, paidContent Advertising, nielsen, radha subramanyam

Nielsen: Android Users Prefer Apps To Mobile Web By Strong Margin

Aug 18, 2011 7:00 AM

Nielsen has been watching Android users, and it’s clear that the app phenomenon is not just an Apple (NSDQ: AAPL) thing. Two-thirds of all time spent on an Android phone is spent inside an app, according to data expected to be released Thursday by the market research company.

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Posted In: Apps, Gadgets, Mobile, Companies, Google, Android, nielsen

We Got Game: Nielsen Figures Show Games Are The Most Popular Mobile Content

Jul 6, 2011 8:22 AM

If the rankings you see of most popular apps—and the IPO filing from mobile and social gaming giant Zynga and Tapjoy‘s recent $30 million round—didn’t already tell the story for you, Nielsen has spelled it out a bit more: games are the most popular category for mobile content. Figures released…

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Posted In: Apps, Entertainment, Games, Mobile, Research & Metrics, Research, Technologies / Formats, Operating Systems, Companies, Apple, iPhone, Zynga, nielsen, tapjoy

Nielsen: Smartphones Outselling Featurephones, iPhone Leading The Charge

Jun 30, 2011 8:53 AM

Looks like we have again reached a tipping point of sorts in the mobile market in the U.S. The analysts at Nielsen report that in May, smartphones for the first time started to outsell feature phones, at a ratio of 55 percent to 45 percent. And although all the talk…

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Posted In: Gadgets, Tablets, Mobile, Research & Metrics, Research, Companies, Apple, iPhone, Google, Android, nielsen

Nielsen: Mobile Data Growth Spurt Not Slowing Down

Jun 17, 2011 3:18 PM

Mobile data usage continues to explode, as more and more people make the leap from regular mobile phones to smartphones like the iPhone and Android phones. That probably won’t surprise anybody, but Nielsen’s latest research indicates that at least that data isn’t getting more expensive.

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Posted In: Apps, Gadgets, Mobile, nielsen

¡Hola, Nokia! Symbian Enjoys Huge Smartphone Lead In Spain, Says Nielsen

Jun 16, 2011 10:58 AM

If you can’t quite understand why it is that Symbian is still continuing to occupy a strong position in the overall worldwide smartphone market rankings—despite all of Nokia’s problems, and despite its near absence in particular markets like the U.S.—look no further than Spain.

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Posted In: Apps, Entertainment, Games, Mobile, Research & Metrics, Research, Social Media, Technologies / Formats, Operating Systems, Companies, Apple, Google, Android, Microsoft, Nokia, Zynga, Countries, Europe, Spain, nielsen

Apps Dominate Mobile Data, But You Can Also See The Cloud Appeal For Apple

Jun 1, 2011 9:50 AM

Research released this week from Nielsen showed that Android is continuing its domination of the smartphone scene in the U.S.—it now makes up 36 percent of all smartphone usage in the country—but when it comes to what people are doing on smartphones, all platforms, it seems, are more or less…

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Posted In: Apps, Entertainment, Music, Media & Publishing, Radio, Mobile, Research & Metrics, Research, Companies, Apple, Google, Android, nielsen, nielsen mobile

Updated: paidContent Mobile Slideshow: The Nielsen Device Deck

May 19, 2011 10:15 AM

Tablets are a killer device when it comes to media consumption today, but is that down to the form factor, or because they are only being used by early adopters?

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Posted In: Advertising, Gadgets, Tablets, Mobile, Research & Metrics, Research, Search, Events, ContentNext Events, paidContent Mobile, Companies, Apple, iTunes, Countries, Europe, Russia, nielsen

paidContent Mobile, May 18, NYC: Register Now

May 6, 2011 6:00 PM

paidContent Mobile: Platform Power in New York is less than two weeks away. On May 18, join us as we discuss the dominating mobile platforms and the rise of the tablet industry, among many more topics. Albert Wenger, Union Square Ventures; Chrystia Freeland, Editor, Thomson Reuters (NYSE: TRI) Digital; and…

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Posted In: Mobile, Events, ContentNext Events, paidContent Mobile, andrew stalbow, angry birds, nielsen, peter vesterbacka, walt doyle, where

Apple iPad Still The Tablet Leader; Tablet Use Eats Into Other Device Usage

May 5, 2011 9:32 AM

A few stats and numbers released today underscore the dominance that the Apple (NSDQ: AAPL) iPad has among those that have purchased media tablets to date. They also show that tablets use is, as suspected, encroaching on time spent on other devices. That gives another strong reason for why companies…

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Posted In: Gadgets, Tablets, Media & Publishing, Books, e-readers, Research & Metrics, Research, Companies, Apple, iPad, iTunes, Google, Android, Motorola, Samsung, Sony, Countries, Europe, Russia, nielsen, samsung galaxy, xoom

Nielsen Survey: Apple Slips In Desire Stakes To Android

Apr 26, 2011 8:10 AM

More on the trend of users tipping over to Android devices in the U.S., with smartphones built on Google’s OS not only accounting for the most devices sold in last month, but the OS ranking as the most-wanted platform by those looking to buy a smartphone soon.

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Posted In: Research & Metrics, Research, Companies, Apple, Google, Android, RIM, nielsen

paidContent Mobile, May 18, NYC: Angry Birds Swooping In

Apr 22, 2011 10:00 AM

While Rio the movie rakes it in at the box office, Angry Birds Rio catapulted to the top of the app charts with 10 million downloads in the first 10 days. How did a Hollywood studio and a game developer in Finland wind up as partners? How were they able…

speaker list »

Posted In: Mobile, Events, ContentNext Events, paidContent Mobile, andrew stalbow, angry birds, nielsen, peter vesterbacka, walt doyle, where

Mobile Lowdown 04-21-11: Nielsen Privacy Stats; Amazon/Samsung Tablet; Veer

Apr 21, 2011 11:57 AM

Our look at some of the big stories in mobile today: as news of Apple’s tracking data emerges, Nielsen reveals some privacy stats; details trickle on Amazon’s new tablet; HP (NYSE: HPQ) starts getting operators for its new handsets, starting with the diminutive Veer

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Posted In: Gadgets, Tablets, Legal, Privacy, Mobile, Research & Metrics, Research, Search, Companies, Amazon, Apple, iPhone, iTunes, Google, Android, O2, Palm, Samsung, Countries, Europe, Russia, Germany, hp, nielsen, o2, veer

Nielsen: Apple, RIM Are Beating Android OEMs In The U.S. Smartphone Race

Mar 3, 2011 8:07 AM

Google’s Android OS is leading the pack for smartphone market share in the U.S., but when it comes to the largest smartphone manufacturer, RIM (NSDQ: RIMM) and Apple (NSDQ: AAPL) are neck-in-neck for the top position. Table after the jump.

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Posted In: Mobile, Research & Metrics, Metrics, Research, Companies, Apple, Google, Android, HTC, LG, Microsoft, Windows Phone, Motorola, Nokia, RIM, Samsung, nielsen

Nielsen: Android, Apple And RIM Are In A Three-Way Tie In The U.S.

Feb 1, 2011 7:47 AM

Some stats released today on smartphones that, for a change, don’t concern the number of devices shipped: Nielsen says 31 percent of U.S. consumers now have a smartphone, but penetration is significantly higher among certain racial groups. And while Android devices, iPhones and BlackBerries are still selling well, Microsoft’s Windows…

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Posted In: Research & Metrics, Companies, Apple, iPhone, Google, Android, Microsoft, Windows Phone, Nokia, Palm, RIM, nielsen

Android’s Gaining Fast, So What Can Apple And RIM Do To Compete?

Jan 2, 2011 11:59 PM

We’ve all heard the prediction that 2011 will be “the” year for Android, with more devices—handsets and tablets—based on the OS hitting the market than ever before, and more apps developed for the platform (estimated now to be at 210,000 and counting). And if the last six months are anything…

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Posted In: Mobile, Events, CES, Companies, Apple, iPhone, Google, Android, RIM, android, nielsen, playbook

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