Mar 23, 2009 5:51 AM
While many rave about the cut ‘n paste and landscape keyboard functionality, UK public service broadcaster Channel 4 is thinking bigger. It’s setting aside a portion of its £50 million 4iP online development fund specifically for iPhone 3.0 SDK developers who want to create public-spirited apps serving needs in health,…
Posted In: Money, M&A & Venture Capital, Venture Capital, Companies, Apple, iPhone, Countries, Europe, UK, channel 4
Nov 10, 2008 9:10 AM
British broadcaster Channel 4 is shutting down its mobile ad sales operation as part of its £100 million ($157 million) two year retrenchment plan, reports Brandrepublic.com. The unit is being axed, along with its iTV, or “red button” ad sales unit, which has seen a “steep decline” in the demand…
Posted In: Advertising, Entertainment, Media & Publishing, TV, Social Media, Video, Companies, Countries, Europe, UK, channel 4
Jun 6, 2008 4:33 AM
British broadcaster Channel 4 is overhauling its mobile web site in time for the launch of latest series of the reality TV show Big Brother. NMA.co.uk reports that Channel 4 is hoping that video clips from the show will drive traffic to the off-portal, ad-funded site, which will allow users…
Posted In: Advertising, Entertainment, Media & Publishing, Social Media, Video, Companies, Countries, Europe, UK, channel 4
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