: NPR continues its aggressive podcasting push with an agreement to distribute 45 podcasts via Melodeo’s Mobilcast, which streams or delivers downloads. NPR will have a branded channel; KCRW in Santa Monica is the only member station participating so far.
NPR says it has delivered nearly 18 million downloads since it began podcasting last August. Mobilcast blog.

Related: @ Public Media Conf: NPR’s Podcasting Project: The Lessons Learned