For a number of reasons Latin music is expected to drive growth in US ringtone sales that are currently dominated by hip-hop and rap artists. “The market for ringtones and other wireless entertainment services has been driven by 15- to 25-year-olds. The U.S. Census Bureau predicts that Hispanics will be the largest teen minority group by year’s end, and will account for 20 percent of teens by 2015…Hispanics also spend $10 more per month on their phone bills and 25 percent to 50 percent more on mobile entertainment applications than other groups do.”
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