Excite Japan (an internet portal) has signed a deal with Media Lead to distribute mobile content throughout the Asia Pacific region…“The initial plan is for Media Lead to supply mobile games and content for distribution by Excite Japan throughout Asia, and for Excite Japan to supply Japanese originated content to Media Lead distribution to the North and South American, and European markets”. In North America the content will be distributed by LA-based Smart SMS corporation.
Excite Japan has 17 million subscribers in Japan, and already offers a music service. It’s also got a distribution deal in the SE Asia and India for mobile games with Ozura Mobile.