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Celebrity Text Messaging Service

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A new service called The In Crowd which sends text messages from celebrities to subscribers… $9.99 per month gets them three text messages a week. The real kicker is that along with personal text messages promotional text messages are sent as well, testing the whole “consumers will pay for advertising if it’s done right” theory. Examples of celebrities include rap singer Snoop Dogg, hip hop star Xzibit, Andy Milonakis of MTV and John Salley of “The Best Damn Sports Show Period”. (RapNews)

Jan 19, 2007 5:27 PM ET

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