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UK iPhone Sales Sluggish?

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That’s what some rather anecdotal evidence in UK suggests, according to a story on Mobile Today. Apple’s (NSDQ: AAPL) iPhone launched in UK on November 9th in an exclusive deal with operator O2, but the story says most stores have missed iPhone targets by some distance, with a typical-sized O2 store selling just one iPhone per week. Thise were initial numbers but the story says it picked up closer to Christmas with many stores selling one phone per store per day, and more in bigger stores.

The story says a price cut may be coming to bring the cost of the iPhone down from £270, or an improvement in the tariff.

Jan 4, 2008 4:04 PM ET

Posted In: Companies, Apple, iPhone, O2, Countries, Europe, UK

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