On Tuesday, everyone will be watching as the company hosts a joint press conference with AT&T (NYSE: T) in New York, where they are believed to be unveiling the new BlackBerry Bold. The device, which is rumored to feature a slide out keyboard and a touchscreen, is expected to be running the company’s latest version of its operating system.

Up until now, RIM (NSDQ: RIMM) has been providing brief glimpses of what the new phones will look like, and early opinions are calling it evolutionary, not revolutionary. To be sure, the OS is expected to be more touchscreen friendly. In demonstrations, they show how easy it was to tap the screen to select and then swipe to get to the next application or program. The principles RIM kept in mind while the OS was under development is that it had to be easy to use, but powerful; fun, but approachable; fresh but familiar.

Co-CEO Mike Lazaridis told Newsweek, the steps they’ve taken is about making BlackBerry better. “This is not a one-size-fits-all market. It’s kind of like the car market. People have models they like, segments they can afford,” he says.

In addition, other rumors resurfaced today that the company plans to introduce a tablet in November to compete with Apple’s iPad, called Blackpad, Bloomberg reports. According to two people familiar with the company’s plans, the device will have roughly the same size as the iPad, and include Wi-Fi and Bluetooth to connect to a BlackBerry for internet access.

Today, the company’s stock traded as high as $56.78 before closing at $55.70 on much higher volume. The stock has failed to trade much higher, though, and is significantly off its 52-week high of $88.08 a share.