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Mobile Web Usage In U.S. Will Soon Surpass The U.K.: Report

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Usage of the mobile web data is gaining traction in the U.S. at such a rate that in the next month it will surpass the United Kingdom, which has long been thought as the more advanced wireless country despite having fewer overall subscribers. The data was released today by Bango, which helps publishers track usage of mobile Web sites. Bango (AIM: BGO) identified the top five countries based on the percent of user visits to mobile Websites in July 2008. Here’s the breakdown:

—UK (19.35 percent)
—U.S. (18.88 percent)
—India (10.82 percent)
—South Africa (8.82 percent)
—Indonesia (4.08 percent)

Adam Kerr, VP of Bango North America: “The USA share of the browsing market has grown as an increasing number of phones come with bigger screens and service contracts that include unlimited internet access. We fully expect the U.S. will overtake the U.K. in this ranking as early as this month.”

Aug 26, 2008 10:48 AM ET

Posted In: Advertising, Research & Metrics, Technologies / Formats, Browsers, Countries, Europe, UK, bango

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