Senators Want Authority Over Mobile Spam
Two U.S. senators—Olympia Snowe, R-Maine, and Bill Nelson, D-Fla—have introduced an update to the federal CAN-SPAM law to include mobile spam. Coined the m-SPAM Act, it would allow both the FCC and the FTC to go after spammers, which send out unwanted messages using SMS. “Among other things, the m-SPAM Act would explicitly bar marketers from sending text messages to any mobile number in the national Do-Not-Call list maintained by the FTC,” reports Internet News.
SEE ALSO: Privacy Advocates Step Up Attack On Targeted Marketing
Apparently the number of spam text messages has increased by 38 percent from 2006 to 2007, to 1.1 billion spam messages according to Ferris Research, which put spam messages as “about one-third of 1 percent (0.3 percent) of the total messages received.”
Posted In: Advertising, Legal, Regulatory
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