Updated: Loopt Acquiring Rival Mobile Social Network GraffitiGEO
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Some consolidation in the rapidly crowding location-aware mobile social app arena. TechCrunch is reporting that Loopt has acquired rival location-based app developer GraffitiGEO. We’ve pinged both companies for confirmation. Loopt co-founder and CEO Sam Altman confirmed the deal.
A newcomer to the space, Y Combinator-backed GraffitiGEO launched this summer; its first product is a hybrid review/voting iPhone app that lets users see restaurants close to them on a map, and give a quick thumbs up or thumbs down. It also supports pithy, Twitter-like reviews.
ReadWriteWeb said the free app’s first iteration “might not be worth” a users’ time, but that the pending augmented reality version could strike gold. That augmented reality tech could be what attracted Loopt, which raised $7 million in funding in mid-March (per an SEC filing). Loopt runs a mobile social network that lets friends keep track of each other’s locations; its app is also free.
Posted In: Money, M&A & Venture Capital, Mergers & Acquisitions, Social Media, Technologies / Formats, Companies, Apple, iPhone, loopt, y combinator
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