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ESPN, BCS Deal Includes Rights To Simulcast Bowl Games On ESPN Mobile TV, ESPN360.com

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For most of the sports-viewing world, the big news in the deal announced today between ESPN (NYSE: DIS) and the Bowl Championship Series is the price tag—an estimated $500 million—and the apparently inexorable move of major sports from free over-the-air broadcast to subscription-supported cable. But, as we suggested yesterday, it includes some digital news as well: the package of exclusive TV, radio, digital, international and marketing rights from 2011 through 2014 covers broadband and mobile simulcasts. An ESPN spokesman says the network has the same broad digital rights internationally as it does in the U.S. More on the digital component on paidContent.org

Nov 18, 2008 1:27 PM ET

Posted In: Entertainment, Sports, Media & Publishing, TV, Social Media, Video, Companies, Disney, bcs, espn

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