With China’s sixth mobile TV license under its belt Beijing TV Station (BTV) has revealed it is testing a mobile TV broadcasting service, Interfax reports. BTV is developing this particular streaming media service in partnership with GGTV Inc., a developer of mobile multimedia technology, and mobile operator China Mobile. At the same time BTV is trialling a mobile TV broadcasting service in partnership with Nokia, the CITIC Group, which is providing BTV with mobile TV broadcast support, and i-Vision, which brings interactive mobile TV solutions and EPGs to the deal.

The issue of standards in these services is not clear. BTV said in the article that it hopes to join the workgroup supporting China Mobile Multimedia Broadcasting (CMMB) technology. (The technical standard was approved by the country’s State Administration of Radio Film and Television (SARFT) as the technical standard for the industry in October last year. Satellite Terrestrial Interactive Multiservice Infrastructure (STiMi), a transmission technology developed by SARFT’s Academy of Broadcasting Science, is a key component in the CMMB system.) BTV maintains the CMMB standard is ideal for mobile TV broadcasting as it uses little bandwidth and “can support a greater number of subscribers” for less cost than streaming-media services can.

BTV is one of top five TV networks in China. It operates one national satellite TV channel and twelve local channels. This week the company also signed an exclusive deal with music distributor Hurray to create interactive services for the broadcasters TV shows.
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