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African Teen Mags Mobizines Efforts

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Mail&Guardian has a piece on youth media in Africa, starting with the teen mags launching mobizines—Saltwater GIRL,Blunt, Zig Zag, Seventeen and HIP2B2 have all launched mobizines in the past 8 months. Saltwater Girl was apparently the first, and they’ve given some figures—it has “attracted over 5,000 total download users and an average of 3,000 refresh weekly… Since July, 3,000 read it religiously each week”. The magazine has a circulation of about 45,000.

Feb 20, 2007 1:16 AM ET

Posted In: Media & Publishing

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