UClick has launched what it claims is the first comic book released in the US exclusively on mobile phones. There is the hope that it could help the comic industry, with the artist of Thunder Road pointing out that comics which used to be 10c now sell for $3-4. “It’s lost that bang for the buck that you used to have as a cheap form of entertainment. There’s not a lot of incentive for people who aren’t already heavily invested in or used to reading comics to go out and buy them.” Digital could help lower the cost—uClick runs a subscription service which offers several comics in the one price—$4.49 a month on Verizon and $3.99 a month on AT&T and Sprint. UClick now has 55,000 readers a month, reports AP, although some of those are on free trials. Charles Golvin, a wireless analyst for Forrester Research, said comic books are “quick hit content” like ringtones and wallpaper, rather than other publishing efforts. I’m not sure that’s true—a comic book can go for 20 pages or more, although I’m sure it can be broken down into shorter chunks for mobiles.