ABI Research has predicted that the total number of subscribers to mobile TV services (both broadcast and unicast) will grow to 462 million by 2012, driven by the expansion of 3G networks and flat-rate plans for mobile video. ABI Research predicts the Asia-Pacific region will remain the overall leader in the adoption of mobile video services, with subscriber numbers growing from 24 million in 2007 to more than 260 million by 2012…Japan and Korea seeing high penetration, and China and India seeing low penetration but high absolute subscriber numbers. (research)

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Adoi Magazine has a good list of 10 things that are required for mobile TV to be a success. To many people the list would seem obvious with things like ease of use, good coverage and content, pricing and so on, but all the things still need to be improved in most places. The article finishes on a valid point: “It is perhaps ironic that when it comes to Mobile TV, so many of us already assume that the most interactive device ever invented—the mobile—will in the hands of the new generation become a passive broadcast device.”